Thursday, August 16, 2012

Adidas beats Nike in London Olympic Games

Adidas, number two in the sports equipment industry, beats U.S. and worldwide leader Nike in the  London Olympics (London 2012).

The result of the competition between the two brands can be accounted by the number of athletes (medals) appointed by each of the manufacturers.

According to the analysis proposed by the newspaper Le Figaro, noting the fact that Adidas was the official sponsor of OJ London, the German brand has collected 226 medals, while Nike only 117.

No comments: